5 Effective Strategies to Use a Twitter Wall

Twitter Walls have become insanely popular at a lot of events, meetings, conferences, etc. Brands have started using Twitter Wall as a modern way to advertise their products as well as services. It has also increased the number of users and builds a community too.

What is a Twitter Wall?

A Twitter Wall is known as a tool and platform which fetches user-generated content via a specific hashtag and display it on a big screen. These are also known as Tweet Walls and have become popular at events, festivals, meetings, etc. They are capable to create buzz at your event and increase user’s engagement too. The best part is that they can be displayed anywhere and on any screen type without any hassle.

We have found 5 ways to use Twitter Walls in an effective way to build community and increase user's engagement.

1.      Create a unique hashtag

The easiest way to promote your brand is by creating a unique as well as simple hashtag which the users can use while sharing posts on Twitter. The users feel validated after seeing their posts on the Twitter Wall and it’s no less than a reward for them. It encourages them to share their experience on Twitter about your brand’s product. It also encourages other users to use the hashtag and share the post on Twitter.

2.      Display user-generated content

A Twitter Wall can showcase the user-generated content in the most effective way and it becomes rewarding for the users to see on a big screen. User-generated content makes the brands' task easier as they don’t need to put extra efforts to create content for their website.

3.  Display user’s feedback and comment

The use of Twitter Wall has made it easier for brands to monitor feedback and comments on a certain topic or product by the customers. You can know about your brand image easily now via a hashtag and it helps you to reach out to each and every post related to your product or service.

For example, Nike can search for the tweets that mention #Nike and know about the customers’ response. It will also help them to know if the customers want anything new product or service.

4.      Create a buzz at events

As mentioned above, Twitter Walls have become increasingly popular at various events, trade shows, business meetings, and conferences. They make any event lively and increase the networking too among the brands and the users. It will also make the attendees feel worthy and encourage them to post more about a particular brand.

5.      Encourage sales and events

Social media has become the easiest way of promoting services as well as products. The user-generated content fetched via a hashtag can transform your customers to potential brand ambassadors. You don’t need to invest huge amount on traditional advertising techniques as Twitter Wall will bridge the gap between your online and in-person visibility.

Apart from these, twitter walls are also used for meetings and talkshows. 

You can also display your promotional ads and sponsored posts on the Twitter Wall to increase the awareness about a product at any event or trade show.

We have shared 5 effective strategies to use a Twitter Wall and increase your sales as well as users engagement. You can build a community and increase your brand’s online presence on Twitter by displaying a live Twitter Wall.